OTT Advertising

Digital Marketing

Everything You Need To Know About OTT Advertising

You’ve probably seen over-the-top (OTT) video content if you’ve ever binge-watched a show on your preferred OTT service, streamed a live event on Twitch, or watched your preferred network broadcast app on Fire TV. OTT, often known as streaming TV, refers to any programming that is supplied to consumers directly via the Internet without the use of a traditional cable…

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