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SEO vs PPC: Which Provides Better Results To Your Business

Those who seek solutions to grow website traffic always come across two main options that are search engine optimization and pay per click. SEO practices encourage to build online traffic by simply affecting the website ranking over search engines; however, in PPC programs, one needs to spend money for traffic generated from it. The most […]

Importance of Local SEO Search Improving Your Brand’s Visibility Online

Understanding Local SEO Local SEO helps in promoting a business online. You can thus get more local consumers spreading awareness for your products and services. Nowadays, with the use of voice search in smartphones, local promotion is gaining importance. Daily millions of users use the internet to find the best-rated businesses in their locality. In […]

How to Get Ready for the Google Mobile-First Index?

Image result for Google Mobile-First Index images

(Source: https://searchengineland.com/google-makes-some-clarifications-related-to-mobile-first-indexing-300199 ) Mobile-First Index by Google was officially announced in November 2016. At a recent 2018 Pubcon conference in Austin, Texas, Google Webmaster Trends Analyst, Garry Illyes, confirmed that the much-anticipated Mobile First Index (MFI) is likely to roll out imminently, within a few weeks. With more and more searches coming directly from mobile […]

How to Drive Higher Traffic and Conversion by Optimizing for Local SEO?

Local SEO

When the term “micro-moments” first became the talk of the town, several website owners and SEO specialists had hoped that it would be another one of Google’s trend du jour. Three years have passed since then, and this trend has been becoming stronger by the day. Google has consistently published information and stats relating specific […]

How Implementing Digital Marketing Strategies Can Change Your Business

digital marketing strategy

Digital marketing has transformed the business landscape. It has not only influenced the e-commerce platforms, but it has also changed the way the Point of Sales (POS) services interact with the target audience. Digital platforms and emerging technologies have made it easier to visit the online sites that sell particular products and to find the […]

Getting Heavy Traffic through Various SEO Strategies on Instagram

instagram

You can very well witness how crazily people are joining Instagram. There are more than 100 million active users on Instagram. Earlier people used to believe that social media is mainly about video and image sharing, messaging, etc. but now eventually scenario has changed. People are using Instagram especially because of its popularity for their […]

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