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Category: Email Marketing

The Undeniable Importance of Content Optimization in the Field of Online Marketing

The online space is free and accessible. The virtual presence is becoming more important with time. People make websites and social pages for forging a virtual identity. The huge focus on the cyberworld has also led software developers to enhance the experience and opportunities provided by this space. People can, therefore, conduct business and other […]

Explore the Most Effective E-commerce Email Marketing Practices

Ecommerce Email Marketing although may not be the best advertising medium yet it is the most affordable means of scaling an e-commerce business, and there is no question about it. More than 60% of marketers stated that email as the top performing medium for customer retention. To build a successful marketing program for e-commerce email […]

How do The Popular Brands Get Experiential Marketing Right?

Event marketing has once again made it to the top of every CMO’s priority list. The reasons are simple – the traditional television commercials are not cutting it anymore, the audience is tired of mass directed emails and paid advertising campaigns on social media. People want something with a touch of personal experience. Why not? […]

Learn to Avoid Email Marketing Mistakes on Instagram

Statistics reveal that 44 percent of all email recipients actually make a minimum of one purchase for one year, impressed by a promotional email. This is definitely impressive. Email marketing is certainly not dead and is now an active marketing tool that needs little investment. Email marketing, when combined with your Instagram endeavors, could prove […]

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