B2B Marketing Strategy

Blogging Tips

How to Start a Blog and Why it’s Great for B2B Marketing Strategy

When businesses talk business to other businesses, that’s some serious business right there. Business-to-business (B2B) marketing strategy is one tier up from business-to-consumer (B2C) marketing, which is likely what you see every time you switch on the TV. (‘Netflix generation’ translation: this is what you see when you watch YouTube without the Premium subscription.) In B2C marketing, your target audience…

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